How To Propel Your Startup Into The 21st Century

Are you launching a new business? Are you hoping to take the world by storm and offer people something innovative and new? In business, it pays to stay a step ahead of the crowd. Today, the worlds of commerce and retail move at record speed. If you want to get ahead, here are some simple ways you can propel your startup into the 21st century.

Social Media Marketing
Social Media Marketing

Modern marketing

If you want to get yourself noticed these days, you’ll need an effective marketing strategy. Marketing should put you on the map and drum up interest in the products or services you offer. Traditional marketing methods are not dead. But if you want to grab your 15 minutes of fame, you’ll probably need to make use of modern strategies. Social media is an excellent platform to increase interest in your business. You can let people know who you are and what you do in a matter of seconds. You also have access to a huge pool of potential clients. Facebook has more than one billion users across the world. Imagine the size of the splash you could make if you get your plan right.

Social media marketing can be a complex art. If you’re not au fait with using SEO or Facebook ads, it’s beneficial to seek advice. The initial investment will be worth your while if the returns come flooding in.

Innovative Technology
Innovative Technology

Innovative technology

Most of us rely on technology these days. As a consumer, you look for companies, which offer cutting-edge technology and systems. Modern technology makes jobs and processes simpler and saves time. If you invest in innovative systems and gadgets, you may also come across as a more credible outfit.

When you’re launching a new business, think about the kind of technology you need. If you’re planning to make sales, you’ll need a credit card reader, for example. Offering credit card payments makes your business more accessible to a wider target market. If you only accept cash or cheques, this could reduce the size of your customer pool. If you offer a service like window cleaning, state of the art technology suggests that you’ll do a professional job. It may set you apart from local competitors.

Business Startup
Business Startup

Simplicity and convenience

Today, people don’t have the time or patience to mess around. If they want to buy something, they want it done instantly and delivered quickly. If you can offer simplicity and convenience, you’re halfway there. Does your website accept purchases? Do you have a mobile credit card reader to take payments on the go? Do you have a live chat feature? Can people use all the services available on your website from their phone? Are you able to offer instant outcomes, such as booking a table or an appointment online?

The business world is a tough nut to crack. Competition is fierce, and it can be tough to keep up with trends and stay ahead of the game. Plan your marketing strategy effectively and think about what consumers want. Prioritize convenience, customer service, and quality. Take advantage of the power of social media and advanced technology. Good luck!

A Short Guide To Investing In Real Estate For Business Startups

At some point, a business will have to search the market for a place to ply their trade. It doesn’t matter whether you are a startup or looking to rent somewhere new after selling because the principle stays the same. Still, if this is your first time, you won’t know what the principles are and how they work. This is a dangerous scenario to be in as one mistake can affect your entire business for the foreseeable future. To make sure that doesn’t happen, you need to educate yourself on the topic. And, this short guide will help you fill in the gaps.

Rent or Buy
Rent or Buy

Rent Or Buy?

The first question you need to answer is whether to rent or buy your premises. To buy, you need to cover a lot of bases. To begin with, you need the finance to pay for the move. Plus, you have to make sure that the offices are a long-term option. After all, there is no point in buying a building if you want to move out in a year or two. Renting is the best option for most businesses for a variety of reasons. The main one is the price as you can offset the monthly payments against your earnings. But, there is also a lot more flexibility with renting. Still, at the end of the day, it is your personal decision.

Invest in Real Estate
Invest in Real Estate

Don’t Go Overboard

Yes, you want to expand and put your company in an even better position to grow. However, you don’t want to go too much too soon. With that in mind, don’t choose a fleet of offices that are too big. Otherwise, you will have to pay for office space that you aren’t going to use for years. Instead, you are better off investing that money in the core areas of your business to maintain your position. To prevent growing too quickly, you need to follow the Goldilocks method: not too big and not too small.

Monthly Budget
Monthly Budget

Cut Your Tax Bill

What is beneficial about investing in real estate is the fact that you can cut your tax bill. According to the 1031 gateway website, investing in property is a great way to reduce your capital gains contributions. Tax is a mandatory expense, but you don’t have to fork out as much if you are clever. Still, you probably won’t be able to do it alone. Unless you have experience in the tax sector, you will struggle to understand the method as it is complex. Your best option is to hire an expert like an accountant to help you cut your tax contributions.

Choose The Right Location
Choose The Right Location

Choose The Right Location

Real estate is all about the right location, and commercial properties are no different. The future of your company may revolve around its geographical location, and that is no exaggeration. Your location says a lot about the company without anyone speaking a word. If you operate in a central location, you are a player in the game. If you are out in the country, no one will take you seriously. Plus, you need to be close enough to the action to take advantage.

So, if you’re a business looking to invest in real estate, you need to consider these points.

Common Misconceptions Your Boss Has About Business Vehicle Fleets

As a business grows, there will be a need for some staff to travel a lot. They will usually need to visit other sites, customers, and even suppliers. When they need to go abroad, they will often board a plane to their destination country. But, what about when they need to travel to a domestic location? The answer is simple: they will go by car.

Sure, there is a plethora of public transport options available. The sad truth is that they often cost a lot more money than driving to places. Sometimes, employers may ask staff to travel in their own vehicles. But, it does make more sense to operate a fleet of company cars.

Business Vehicle Fleets
Business Vehicle Fleets

For a start, employees won’t have to deal with added wear and tear to their cars. And some workers may not be able to afford running and maintaining a car.

Does your business need to build up a fleet of company cars? Is your boss unconvinced by your motivation? Show them this blog post! Why? The following points will dispel many misconceptions your boss might have about vehicle fleets:

Misconception: company cars will use a lot of fuel

If employees need to do a lot of driving, then yes, their cars will use a lot of fuel! But, the misconception is usually over how much fuel they use. Some company bosses believe that fleet vehicles are usually thirsty V6s that pull a lot of weight.

But, nothing could get further from the truth! Almost all car makers have models designed with fleet drivers in mind. They have a range of energy-saving features and “green” engines. For example, some diesel cars boast up to 80 MPG combined! Others get powered by small petrol motors with turbochargers and hybrid drivetrains.

Company Car
Company Car

Misconception: vans are cheaper to rent on an ad-hoc basis

Let’s say that your business needs to transport goods on an irregular basis. Perhaps you might need to carry items so that you can attend trade shows and exhibitions. Or you may need to pick up vast quantities of items from suppliers once a month.

It works out much cheaper to lease vans than to rent them on an ad-hoc basis, believe it or not! Many leases include things like tax and insurance. Plus, they often feature service plans too. That means the cost of new van tyres, servicing and repairs aren’t expensive.

The other advantage of leasing a van versus ad-hoc renting is you’ve got a van available for use all the time!

Electric Vehicles
Electric Vehicles

Misconception: drivers will need to pay high taxes

The thing about company vehicles is that the people who use them all the time have to pay a tax. That’s because they get considered as a “benefit-in-kind” to the employee. In other words, they are a taxable perk of the job.

What your boss might not realize is that some cars are exempt from such taxes! These are usually the vehicles with low CO2 emissions and high fuel economy. Electric vehicles (EVs) are a prime example. Even some hybrids and diesel cars have low to zero applicable taxes.

So, your boss could operate a fleet of cars for staff where they don’t lose out financially. Plus, it’s an attractive selling point when scouting for new employees!

Business Car
Business Car

Misconception: you must have hundreds of vehicles

Believe it or not, you don’t need to have hundreds of vehicles in your fleet. The minimum amount of cars and/or vans is always two. Yes, having just two company vehicles means you have a fleet!

Your boss might think that there’s no way you can get good lease rates on vehicles if you only need two. But, that’s another misconception in itself! It might be worth showing your boss some examples of firms that cater to “micro” fleet users.

Such providers can often negotiate mouthwatering discounts that larger corporate customers usually enjoy. So, if your boss is worried that a fleet of two cars is expensive, tell him or her to think again!

Business Vehicle Maintenance
Business Vehicle Maintenance

Misconception: You’ll end up with the same vehicles for years

The truth about business fleets is you can negotiate all kinds of terms. For example, if you wanted new cars each year, you could create 12-month leases!

Most businesses prefer to lease vehicles in their fleet for a period of three years. That way, maintenance costs get kept to a minimum. Plus, companies can take advantage of new automotive technologies.

So, now you know the common misconceptions surrounding company vehicles! Thanks for reading today’s article – I hope you enjoyed it.

3 Small Business Ideas That Sociable People Will Love

At some point or another, we’ve all found ourselves in need of a new challenge. Sometimes it’s because of a career setback, other times it’s because your role just isn’t as enjoyable as it used to be.

Regardless of what the cause of your need for a new challenge, when you need to try something new, it’s important to take a leap of faith. It might be scary leaving what you know behind for the unknown, but if you get it right, it might just be the best decision you’ve ever made.

The best option when it comes to setting yourself a new career challenge is, of course, launching a small business. It’s the ultimate challenge and the most amazing motivator, and if you get it right, it could set you up for life.

Small Business Ideas
Small Business Ideas

Below are three ideas that, although they’re best suited to sociable people, are ideal for anyone wanting to start a small business. Want to be your own boss and leave the nine till five grind? Then, these business ideas couldn’t be more perfect for you.

1. Join an MLM scheme

MLM scheme, what is that? An MLM scheme is a multi-level marketing scheme. These are a modern form of pyramid schemes but are actually a great way to earn. They involve a mixture of selling and building a team, which is where the great social skills come in. There are various companies, from beauty and makeup to interiors and dieting, to choose from. So whatever you’re into, there’s sure to be one that’s suitable for you.

Most MLM companies have a joining fee – this buys you the products and tools you need to get started. Think of it as an investment in your business. You earn from your sales, you get a bonus – a bit like commission, and you get paid for each team member you recruit. If you’re someone who can talk to anyone, this is the business option for you.

Start A Small Business
Start A Small Business

2. Start a club

MLM not for you – what about starting a club? From cooking clubs to ladies clubs, across the country, there are various activities on offer. If your local area is lacking a certain type of club, start your own. You can charge a small membership fee, run activities and classes, and hold events and days out.

Instead of starting your club from scratch, you could look into franchise opportunities. You’ll find that many clubs, from wine tasting to crocheting clubs, offer franchises. If you’re a real people person and love spending time with others, this could be the perfect business idea for you.

Business Planning
Business Planning

3. Become an event planner

Do you love a good party? Are you always coming up with fabulous ideas for events and celebrations? How about launching an event planning business? If you’re an organised individual with an aptitude for planning, event planning could be right up your street. It would take time to get your business’s name out there, but in the long-run it has fantastic potential for success.

Whether you choose to specialise in commercial events, parties, or weddings, it doesn’t matter. As long as you’re friendly, fun and creative, working in the events industry could be perfect for you.

Hopefully, the ideas in this post have resonated with you and given you something to aim for. Even if these businesses aren’t suited to you, they should have given you the mindset that anything is possible.